— Marty Feldman
Heather Navarro is a Los Angeles-based digital producer focusing on video editing and social media-friendly content.
She has worked for major media companies like NBCUniversal and Viacom.
She currently works for KNBC Los Angeles as a digital promotions producer, generating videos, copy and campaigns for social media. She spearheaded KNBC Channel 4’s SnapChat growth, providing behind-the-scenes content.
She organically – and solely – grew NBCLA’s Vine account with viral 6-second clips from 3K to 22K+ followers.
She created Today in LA’s “4 in Forty” on Facebook from conception to implementation. The “4 in Forty” is a 40-second news roundup video with highly-shareable branded news stories from the morning show that provides useful content as well as familiarizes the world with Today in LA anchors.
She also created branded content for social media campaigns across platforms, spreading the word about the amazing and illustrious morning news team at KNBC4.
Prior to working in the promotions department, she worked for NBC Nightly News With Brian Williams, conducting interviews and helping with production in the office and in the field.
In the past, she also wrote scripts, as well as organized and helped interview for Today in LA — KNBC’s popular morning newscast.
Her first stint was for NBCLosAngeles.com where she published hundreds of articles on the site.
She graduated with honors after earning her master’s degree in digital journalism from the University of Southern California.
She is also one of the select few to earn the Bryce Nelson Award for Distinguished Journalism.
Her journalistic journey began in 2006 when she wrote her first piece of journalism — a dreadful review of the dreadful movie “The Black Dahlia,” in which she improperly uses the word “sheik” when she actually means “chic.” Luckily, her mentor at El Camino College’s newspaper The Union caught this interesting mistake, and informed Navarro that “sheik” is an Arabian prince, so it’s doubtful that the movie looked like one of those.
Fast forward a semester, and Navarro grew in leaps and bounds, being crowned as features editor for The Union. She devised riveting layouts, edited copy, and cranked out a spread or two for every paper. Next, Heather became co-editor of Warrior Life magazine at El Camino and won several awards for her coverage on young undocumented immigrants. One feature was a personal essay about her relationship with an undocumented worker who she went on to marry, and one about immigrant students at El Camino and what the D.R.E.A.M. Act could have meant to them.
Navarro transferred to California State University Fullerton where she covered the police beat at the Daily Titan and the occasional movie review. Navarro interned for three consecutive positions at MTV Networks in Santa Monica, California, writing blog posts (seldom — but it happened!) for the MTV Movies Blog site.
Once she graduated magna cum laude with her bachelor’s degree in communications, she was ready to shake up the world.
While working as a content researcher at Internet Brands in El Segundo she researched keywords to create titles for SEO-based work, and Navarro wrote, reported, and shot photos for Patch.com in Hermosa and Manhattan Beaches.
From there, Navarro became a technical copywriter — basically a fancy way of saying she laid out and wrote instruction manuals — for toys at MGA Entertainment.
In fall 2012, Navarro was admitted to the USC Annenberg journalism program to study digital media, where she slogged through sleepless nights of coffee and sugar rushes while reporting, editing video, tweeting, and the list goes on.
Navarro’s goals include finishing her novel, becoming the CEO of her own media company someday, and hosting her own show.
And maybe she’ll throw in a funny column here and there.
If you remember nothing, remember this: Heather is the journamiss; putting the broad in broadcast since 2006.
- Social media
- Video editing in Final Cut Pro, Edius 7
- Keyword research/SEO
- Reporting, writing for web and broadcast, including working in iNews
- Adobe Illustrator, InDesign, Photoshop
- Microsoft Word, Excel, PowerPoint, Outlook
- Basic technical copywriting
- Shooting video, photos